San Ysidro Redevelopment Project Area
Current News - Updated May 29, 2009
Mid-term Review of the San Ysidro Five-Year Implementation Plan:
The Redevelopment Agency will hold a noticed public hearing on June 9, 2009 at the hour of 2:00 p.m., or as soon thereafter as the matters can be heard, in the City Council Chambers, 12 th Floor of the City Administration Building at 202 “C” Street, San Diego, California, pursuant to the California Community Redevelopment Law (Health and Safety Code Section 33490), to hear public testimony of all interested parties on the Mid-term Review of the Implementation Plan for San Ysidro.
General Project Area Information
The City of San Diego's 766-acre San Ysidro Redevelopment Project Area was established to create a world-class gateway between
the cities of San Diego and Tijuana. The project area focuses on redeveloping a vital business district, attracting new businesses
to the area, and encouraging continued tourism from American and Mexican visitors.
The project area is located on the United States-Mexico border where Interstates 5 and 805 merge. It also includes a corridor
along the San Diego Trolley route with retail and residential land. Easy access to the area and its proximity to Tijuana provide
excellent large- and small-scale development opportunities. The proposed Las Americas
project would transform the San Ysidro border crossing and the area to the west.
Redevelopment Incentives
- Site assembly
- Fee reductions
- Permitting assistance
- Off-site improvements
- Housing programs
- Facade rebates
Development Objectives
- Facade and public improvements
- Commercial improvements along San Ysidro Boulevard
- International commercial center
- Enhanced entertainment, cultural, and recreational opportunities
- Living wage job creation
Project Area Documents
To report difficulty accessing these documents or to request the documents in an alternative format, contact
Xavier Del Valle at (619) 236-6260.
Project Area Committee (PAC) Information
The San Ysidro Project Area Committee meets on the last Tuesday of every month at 6 p.m. at The Front, located at 147 W. San Ysidro Blvd., San Ysidro, CA 92173.
San Ysidro PAC Agendas
[English and Español]
San Ysidro PAC Minutes [English and Español]
Overlapping Programs
Demographic Information
- Total Population - 28,348
- Median Household Income - $27,657
- Median Housing Value - $163,318
- Percent of Population in the labor force - 22.9%
Redevelopment Projects
The Shops at Las Americas
Located just west of I-5, adjacent to the U.S./Mexico border, Las Americas, a 67-acre mixed-used project, is the largest
redevelopment project in San Ysidro to date. The project is a massive undertaking requiring the support of city, state and
federal governments in both the United States and Mexico, using innovative public/private partnerships of international
significance. At this point over 559,000 square feet of retail space has been developed.
Camino del la Plaza Streetscape Improvements
The City of San Diego Redevelopment Agency and the San Ysidro Business Improvement District (BID) have identified various
Streetscape Improvement Projects as priorities for the San Ysidro commercial district to help spark new development and
increase business activity. The projects will add new sidewalks, curbs and gutters, ornamental street lamps, street furniture
and trees on East San Ysidro Boulevard from Camino de la Plaza to the border, and along both sides of the Camino de la Plaza
Bridge. The proposed enhancements will not only initiate revitalization of the commercial district/corridor, but also will make
the area more pedestrian-friendly.
San Ysidro Pilot Village - Mi Pueblo
A large mixed-use development consisting of approximately 1,000 new housing units, 10% - 20% of which will be affordable to
persons of low to moderate income, and 150,000 square feet of retail/commercial space. The project is proposed to be developed
on a 14-acre site located on West San Ysidro Boulevard, between Cottonwood Road and Interstate 805. Other proposed elements of
the project include large parking structures, park land, new transportation and infrastructure improvements, civic space, and other
amenities. It is anticipated that groundbreaking will take place in 2008.
Casitas de las Florecitas
The eight-unit affordable housing project for low to moderate income, first-time homebuyers opened in 2004. Each three bedroom,
two-bath "twin-home" features a 1,288 square foot floor plan that includes a master bedroom suite. Creative design touches include
12-foot ceilings in the kitchen and living/dining areas, single story, computer/cable TV/telephone wiring, garage, laundry hookups,
plenty of storage space, ample side yard with unique paving, private patio and private entrance on a family size lot of almost
4,600 square feet. This new housing development reflects the community's Mexican heritage with bold colors and folk art.
The developer, Casa Familiar, a non-profit organization, partnered with the City of San Diego Redevelopment Agency and other
government agencies to develop the Project.
Recreation Centers Rehabilitation Project
Through an agreement with the City of San Diego Redevelopment Agency and the City of San Diego, substantial improvements and
repairs were made to the San Ysidro Civic and Community Center facilities. The $80,000 in improvements, completed in the summer
of 2004, included the renovation of flooring, windows, kitchen countertops, and electrical work.
Property Based Assessment District
The City of San Diego Redevelopment Agency is working with San Ysidro property owners in older commercial corridors to form a
Commercial Revitalization District along East and West San Ysidro Boulevard. Through a property owner initiative, the new benefit
assessment district will fund special services and projects to benefit commercial and residential properties in San Ysidro.
Special benefit services will include sidewalk sweeping, gutter cleaning, enhanced trash collection, landscape maintenance,
additional street lighting and security. All properties, public and private, in and around East and West San Ysidro Boulevard
could be included in this district.
El Pedregal Family Apartments
Located on the northeast corner of San Ysidro Boulevard and Averil Road, the El Pedregal Apartments is proposed to concist of 45
units that will be made affordable to households earning between 30% to 60% of the Area Median Income (AMI). The residential
project shall consist of two to three story buildings and will include subterranean parking on approximately 2.2-acres.
Amenities shall include recreational facilities, a computer room and multipurpose center, education programs, and picnic area.
Streetlight Improvement Project
The installation of new streetlights will remove blighting conditions, and create a more safer and walkable environment for
San Ysidro residents, visitors, and merchants. The installation of approximately 20 decorative lights and 35 cobra and light
attachments is slated to be completed by the end of 2008.
Storefront Improvement Project (SIP)
The SIP is an enhanced facade renovation program that focuses on assisting property and business owners with the rehabilitation
of their commercial storefronts. Participants are eligible to receive a rebate in the form of a loan, forgivable over a five
year period. All rebates are based on a formula whereby participants may receive a rebate of $1.00 for every $3.00 spent on
the project up to the appropriate maximum specified under the program. Participants are also eligible for up to ten hours of
design assistance/architectural services at no charge to assist in the planning of their projects.
Home Enhancement Loan Program (HELP)
The Redevelopment Agency's HELP Program is eligible to residential owner occupants that reside within the San Ysidro Redevelopment
Project Area. Unique to the Agency's program is the ability to provide funding for propery improvements that may not typically be
eligible under similar residential rehabilitation programs. In general, the Agency's program provides forgivable home enhancement
loans of up to $25,000 for property improvements, and up to an additional $5,000 for water conserving landscape improvements.
Project Area Contact Information
For additional information regarding the San Ysidro Redevelopment Project Area, please contact the following:
Xavier Del Valle
Redevelopment Project Area Manager
(619) 236-6260
XDelValle@sandiego.gov
The Redevelopment Agency of the City of San Diego
1200 Third Avenue, 14th Floor, MS 56D
San Diego, CA 92101
(619) 236-6700
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