Council President Jennifer Campbell (District 2)
The beach area south of Crystal Pier is known as Pacific Beach. This beach stretches south over two miles, becoming Mission Beach, then South Mission Beach, and eventually ending at the channel entrance to Mission Bay. Known as The Strand, these beaches are adjacent to the residential and commercial areas of the Pacific Beach and Mission Beach communities. It is the most popular beach area in San Diego and draws large summer crowds.
The boardwalk parallels the entire beach. Walking, rollerblading, bicycling, and related activities are permitted on the boardwalk. Various shops, restaurants, and beach rental venues can be found bordering the north end of Pacific Beach, north of Pacific Beach Drive. The southern end is predominately residential, with commercial areas about one block from the beach on Mission Boulevard. The commercial corridor hosts numerous shops, restaurants, bars and coffee houses.