Photograph of participants in a Pro Kids Academy Golf Outing, June 22, 1996. Pro Kids mission is to challenge underserved youth to excel in life by promoting character development, life skills, and values through education and the game of golf. The academy was founded in 1994. That same year, they partnered with the City of San Diego and the school district to use Colina Park Golf Course to teach life-skills and golf to inner-city kids. They are now known as Pro Kids | The First Tee of San Diego.