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Communicating with the Public

Communication Strategies for Different Learners

What are the different types of learners?

People may learn best by seeing (visual learners), hearing (auditory learners) or doing (kinesthetic learners). These learning styles all have different strengths and preferences may differ based on a person's age, neurodiversity, or previous experiences. When possible, create public outreach and engagement opportunities that cater to different learning styles for more effective learning experiences.

What are the types of strategies for different learners?

The following strategies and formats can help City staff appeal to different types of learners and enhance the retention and comprehension of outreach and engagement materials at public events:

Visual learners prefer to see what they are learning. Recommended techniques to help visual learners participate include:

  • Using diagrams, photos, charts and maps
  • Highlighting or labeling key points in texts or presentations
  • Using color coding in presentations or materials

Auditory learners prefer to hear what they are learning. Recommended techniques to help auditory learners participate include:

  • Organizing group discussions
  • Providing verbal explanations, questions, feedback or repetitions to clarify main ideas
  • Using videos, songs or podcasts

Kinesthetic learners prefer to learn by doing, through movement and tactile (touch) memory. Recommended techniques to help kinesthetic learners participate include: